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Inclusive Marketing

Our expertise.

Inclusive Marketing

Strategic branding and marketing solutions.

When you know the value of one factor, you can find the value in others. At Addwomxn, we understand the power of various factors in branding and marketing. With a focus on creativity and inclusivity, we specialize in delivering comprehensive solutions that drive impact and foster authentic connections. From brand research to outreach, we’re committed to helping you reach your goals by addressing the crucial factors that matter most. Let us guide you on the journey to success.

80% of healthcare decisions are made by women

94% of healthcare decisions are made by women caregiver positions.

$3 trillion – the amount of women annually contribute to the healthcare sector is comparable to that of a small country’s GDP.

face the facts

80% of healthcare decisions are made by women.

94% of healthcare decisions are made by women caregiver positions.

$3 trillion – the amount of women annually contribute to the healthcare sector is comparable to that of a small country’s GDP.

Not your typical creative agency;

catalysts for change in branding and marketing

BRAND & MARKET RESEARCH

Bring order to your brand operations, ensuring precision and effectiveness. Integrate health equity into your brand to inform your launch strategies.

  • Brand research
  • Ethnographic research
  • Usability research
  • Usability testing
  • Competitive analysis
  • Voice of the customer analysis
  • Social media audit
Addwomxn healthcare-marketing

BRAND & MARKET STRATEGY

Comprehensive strategies amplify your brand’s impact while fostering health equity along the way.

  • Brand strategy
  • Marketing strategy
  • Social media strategy
  • Content strategy
Addwomxn healthcare-marketing

BRAND IMPLEMENTATION

Align your brand’s identity with DEI-infused strategies that yield tangible results.

  • Naming
  • Key messaging
  • Identity system design
  • Brand launch
  • Brand campaigns
  • Marketing collateral
  • Website design and development 
  • Educational campaigns
  • Social media
  • Illustration
  • Photography
  • Videography
  • Translation services
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OUTREACH

The common denominator of great brands lies in their intentional outreach and engagement. Tailored tactics with health equity principles lead to exponential growth.

  • Public relations
  • Media relations
  • Media outreach/planning
  • Media coaching
  • Paid and earned strategy
  • Media buying
  • Influencer marketing
  • Crisis communications
  • Speech writing
Addwomxn healthcare-marketing

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DEI Assessment

Need a quick assessment of your current healthcare marketing efforts or a concept?

Our DEI Strategists and Cultural Advisory Board can advise to help you make sure your creative is healthy, equitable, inclusive and on-par with your brand.

DEI ASSESSMENT

Our Process

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Let’s do it together!

Partner with a team that drives transformative change.

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